Role: UX/UI Designer
Duration: 4 months
Final work: Kumu E-shop

Project Overview
Kumu commissioned the project to improve the user experience of their e-shop. The primary objective was to redefine the website, ensuring a more efficient and user-friendly experience for visitors.

My Role as a Designer
As the only UX/UI designer of this project, I was tasked with integrating the new branding elements into Kumu’s existing website structure. The focus extended beyond rebranding; it was also about elevating the overall user experience. To accomplish this, my duties involved wireframing and executing the UX/UI design. Throughout this process, my primary digital tool was Figma.